Jurnal Pengabdian Masyarakat (ABDIRA)
Vol 6, No 1 (2026): Abdira

Kesiapan UMKM dalam Adopsi Teknologi untuk Mendukung Ekosistem Bisnis

Widianingsih, Rini (Unknown)
Fitrijati, Krisnhoe Rachmi (Unknown)
Suparlinah, Irianing (Unknown)
Ulfah, Permata (Unknown)
Pratiwi, Umi (Unknown)
Purwati, Atiek Sri (Unknown)
Sunarmo, Agus (Unknown)



Article Info

Publish Date
29 Nov 2025

Abstract

The evolution of digital technology demands that Micro, Small, and Medium Enterprises (MSMEs) adapt to survive and remain competitive in an increasingly complex business ecosystem. This community service article aims to enhance MSMEs’ readiness to adopt digital technology to support a sustainable business ecosystem. The implementation method involved outreach, training, and mentoring MSME actors focusing on accounting applications, digital marketing, and social media utilization. Through this approach, MSMEs were equipped with digital literacy, enhanced human resource competencies, and an understanding of relevant technologies. The results indicate that while most MSMEs are aware of the importance of digitalization, they continue to face obstacles in digital literacy, technical infrastructure, and organizational support. This community service effort is expected to serve as a strategic step in building a digital business ecosystem that is inclusive, adaptive, and sustainable for MSMEs.

Copyrights © 2026






Journal Info

Abbrev

abdira

Publisher

Subject

Aerospace Engineering Computer Science & IT Languange, Linguistic, Communication & Media Nursing Social Sciences Other

Description

ABDIRA (Journal of Community Service): Journal of Community Service contains the results of community service and empowerment activities in the form of application of various fields of science including health, education, engineering, agriculture, agriculture, social humanities, computers, ...