Agrointek
Vol 6, No 2 (2012)

IDENTIFIKASI PERSYARATAN PELANGGAN TERHADAP PRODUK TAHU

Millatul Ulya (Program Studi Teknologi Industri Pertanian, Universitas Trunojoyo Madura)



Article Info

Publish Date
09 Nov 2016

Abstract

Tofuindustriesmust producea qualified tofuthat can meetcustomersatisfactionto surviveintoday's businesscompetition. Therefore, itshould be identifiedof customer requirementsand the level ofpriorityfortofuproducts, so thattofu industriescan producetofuin line withcustomer expectations. This study aimed toidentify thecustomer requirements to the tofu productanddetermineprioritiesof customerrequirements. Results showed that8 (eight) requirements of customersintofuproductsthattaste,smell, texture, color, nutritional content, product safety, shelf life, and price. The most important attributewas3 thatsmell, textureand product safety. Whilethe otherfive attributes'important' to be filledtofuproducers. The results ofthis research canbe continuedtodeveloptechnicalresponsesfortofuindustriestomeetcustomersatisfaction

Copyrights © 2012






Journal Info

Abbrev

agrointek

Publisher

Subject

Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology

Description

Agrointek is an open access journal published by Department of Agroindustrial Technology,Faculty of Agriculture, University of Trunojoyo Madura. Agrointek publishes original research or review papers on agroindustry subjects including Food Engineering, Management System, Supply Chain, Processing ...