Jurnal Ekonomi dan Industri
Vol 24 No 2 (2023): Jurnal Ekonomi dan Industri

PENGARUH KUALITAS LAYANAN DAN CITRA PERUSAHAAN TERHADAP LOYALITAS PELANGGAN JASA PENGIRIMAN PT. AGILITY INTERNASIONAL

Dimas Panji Fikri Pratama (Program Studi Manajemen FE Universitas Krisnadwipayana)
Arief Rachmawan Assegaf (Prodi Manajemen Fakultas Ekonomi Universitas Krisnadwipayana)

Article Info

Publish Date
12 Aug 2023

Abstract

The research aimed to analyze the influence of service quality and company image on the customer service delivery loyality of PT. Agility Internasional. This study describes the causal relationship between service quality and corporate image on customer loyalty. The population in this study are customers of PT. Agility Internasional. Metode analys was taken using regression of simple and multiple linier analysis. The findings of this research indicated that Service quality corporate image has positive and significant with customer loyalty in PT. Agility Internasional.

Copyrights © 2023




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Jurnal Ekonomi dan Industri
Website

Abbrev

jei

Publisher

Universitas Krisnadwipayana

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Jurnal Ekonomi dan Industri yang lebih dikenal dengan sebutan JEI mulai dipublikasikan sejak bulan Januari 1996 oleh Pusat Penelitian dan Pengembangan Ekonomi (P3M) Fakultas Ekonomi Universitas Krisnadwipayana Jakarta. Jurnal Ekonomi dan Industri terbit 3 (tiga) kali dalam setahun, yakni pada bulan ...