Jurnal Bisnis Kompetitif
Vol 4 No 3 (2025): aktor Penentu Minat Pembelian, Kinerja Karyawan, dan Pengelolaan Hubungan Pelangg

PENGARUH LITERASI KEUANGAN DAN PERSEPSI RISIKO TERHADAP PENGGUNAAN PINJAMAN ONLINE DENGAN PERILAKU KONSUMTIF SEBAGAI VARIABEL MEDIASI

Dewi Firdaus, Taufiq Akbar (Unknown)
Tiswiyanti, Wiwik (Unknown)
Gowon, Muhammad (Unknown)



Article Info

Publish Date
12 Jan 2026

Abstract

In the era of rapid technological advancement and digitalization, access to financial services has become increasingly easy. This study aims to examine the effects of financial literacy and risk perception on the use of online lending and consumptive behavior, as well as the effect of consumptive behavior on online lending usage, and its mediating role between financial literacy, risk perception, and online lending. This research adopts a quantitative approach using a survey method. Data were collected through a Likert-scale questionnaire (1–5), with 271 active students from the Faculty of Economics and Business, Universitas Jambi, selected using purposive sampling. Data analysis was conducted using SEM-PLS with SmartPLS 4 software. The results indicate that financial literacy and risk perception have a negative and significant effect on both consumptive behavior and online lending usage, while consumptive behavior has a positive and significant effect on online lending usage. Furthermore, consumptive behavior partially mediates the relationship between financial literacy and risk perception on the use of online lending. Keywords: Financial Literacy, Perceived Risk, Online Loans, Consumtive Behavior

Copyrights © 2025






Journal Info

Abbrev

bisniskompetif

Publisher

Subject

Social Sciences

Description

Jurnal Bisnis Kompetif diterbitkan oleh Komunitas Manajemen Kompetitif. Jurnal ini diterbitkan tiga kali pada bulan Maret, Juli dan Nopember. Ini berisi artikel-artikel seperti karya ilmiah (riset dan non-penelitian), studi analitis, aplikasi teoritis dan ulasan masalah bisnis. Penerbitan jurnal ini ...