Ascendia: Journal of Economic and Business Advancement
Vol. 1 No. 3 (2026): March: Ascendia: Journal of Economic and Business Advancement

Analisis Kontribusi Pariwisata Nimo Highland dan Industri Teh Malabar dalam Menggerakkan Perekonomian Lokal di Kawasan Pangalengan

Muhammad Walid Jabar (Unknown)
Nayla Nur Rahma (Unknown)
Firyal Azhar Salsabilla (Unknown)
Raihan Agung Permana (Unknown)
Mohammad Syamba’da (Unknown)
Nazwa Husna (Unknown)



Article Info

Publish Date
13 Jan 2026

Abstract

This study analyzes the contribution of Nimo Highland tourism and the Malabar Tea industry in driving the local economy of the Pangalengan area. The research employs a descriptive qualitative approach by collecting data through in-depth interviews, field observations, and document analysis. Key informants include representatives from Nimo Highland management and the Malabar Tea plantation, complemented by direct observation of economic activities in both sectors. The findings indicate that Nimo Highland tourism generates short-term economic dynamics through increased visitor spending, job creation in service sectors, and the growth of local micro and small enterprises. In contrast, the Malabar Tea industry provides long-term economic stability through continuous production, employment absorption, and the maintenance of agricultural value chains. The interaction between these sectors creates a complementary relationship that strengthens local economic resilience.

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Journal Info

Abbrev

ascendia

Publisher

Subject

Economics, Econometrics & Finance

Description

Ascendia: Journal of Economic and Business Advancement is a peer-reviewed academic journal dedicated to the dissemination of high-quality research in economics, management, accounting, and business. The journal provides an open platform for researchers, scholars, practitioners, and academics to ...