<![CDATA[Good public services in higher education not only have an impact on administration, but also influence the learning process. The support provided to students and lecturers through library services, laboratories, information technology assistance and other facilities can improve the quality of education. The quality of public services provided by Muhammadiyah University of Mataram will reflect the reputation of the institution as a whole. The positive or negative image formed from the experiences of students, lecturers and the community regarding the services provided will influence the wider community's perception of the university. By understanding the importance of public services in improving the quality of higher education, Mataram Muhammadiyah University can take strategic steps to improve the services provided to all its stakeholders. This will help universities improve their reputation, quality of education and competitiveness in the world of higher education. This type of research is descriptive with a quantitative approach with a research focus on Public Services in Improving the Quality of Higher Education at Muhammadiyah University of Mataram. The research results show that judging from the results of the distribution table of respondents' answers to the quality of public services in improving the quality of higher education at Muhammadiyah University of Mataram, an average score of 20.00 was obtained from the 5 items with a total of 85 respondents. Judging from the results of the validity and reliability tests above, it can be seen that the calculated r value is 4,000 > r table is 0.213, it can be said that the data is valid, from the data reliability test results it can be seen that the Cronbach's Alpha value is 0.848 which is greater than 0.6 so it can be said the data is reliable.]]>
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