Newborns who receive exclusive breastfeeding are still small, namely around 38%. The low level of exclusive breastfeeding is influenced by several factors including lack of support, fatigue, and stress. These factors can cause inhibition of the production of oxytocin and prolactin hormones, so that action is needed to handle it. The purpose of this case study was to see the application of woolwich massage in postpartum nursing care on days 1-7 to increase breast milk production. The method used was a descriptive method with a case study approach with postpartum mothers as subjects, the research was carried out for 7 days. The results of the case study showed that woolwich massage can overcome two nursing problems, namely postpartum discomfort and ineffective breastfeeding after being carried out for 7 consecutive days of massaging the lactoferus area for 15 minutes, marked by increased comfort and increased breast milk production. Conclusion: Woolwich massage performed for 15 minutes in 7 days can increase breast milk production.
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