Sentiment analysis of Mobile Legends: Bang Bang (MLBB) user reviews is very important for understanding public satisfaction and perspectives. Therefore, this study aims to analyze and compare the performance of three Machine Learning algorithms: Naïve Bayes (NB), K-Nearest Neighbors (KNN), and Support Vector Machine (SVM) in classifying user review sentiments. A supervised machine learning approach was applied using 6,000 reviews obtained from a secondary Kaggle dataset, involving Data Preprocessing and Feature Extraction (TF-IDF) stages, followed by an 80:20 Data Split for model training. The comparison of metric results shows that the Support Vector Machine (SVM) model provides the best overall performance, achieving 79.88% Accuracy and 78.06% F1-Score, although NB slightly outperforms in the Precision metric. In conclusion, SVM's performance proves this algorithm is superior in classifying Indonesian-language mobile game review sentiments, providing strategic insights for MLBB developers in making service improvement decisions.
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