Implementation of SAK EMKM financial statements, water filter technology, and digital marketing communication in sorong regency's outstanding MSMEs

Munzir Munzir (Accounting, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)
Ainul Alim (Chemical Engineering, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)
Juminah Juminah (Communication Science, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)
Okid Parama Astirin (Biology, Sebelas Maret University, Jalan Ir. Sutami No. 36, Kentingan, Jebres, Surakarta, Central Java 57126, Indonesia)
Elvi Litcia (Accounting, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)
Ial Ramadhan (Communication Science, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)
Nirmalani Muzdalifah (Chemical Engineering, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)
Frans Rudolof Mender (Accounting, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)
Annisa Latifah Qolbiyanti (Accounting, Muhammadiyah Education University of Sorong, Jl. Kh. Ahmad Dahlan No. 01, Mariyat Pantai, Aimas, Sorong Regency, Southwest Papua 98418, Indonesian)

Journal of Community Service and Empowerment
Vol. 6 No. 3 (2025): December

The service activity is driven by the need to strengthen the capacity and competitiveness of exceptional MSMEs in Sorong Regency. This service activity offers a substantial contribution to the development of excellent MSMEs in Sorong Regency by employing SAK EMKM to create simple yet responsible financial statements, water filter technology helps MSMEs obtain clean water sources, digital marketing communication training increases MSMEs' ability to promote their products more extensively and effectively, leveraging digital platforms to access new markets and increase competitiveness. The methods employed in this service activity include a participative and educational approach with stages consisting of socialization, training, mentorship, and evaluation. The socialization was held to teach the necessity of implementing SAK EMKM, water filter technology, and digital marketing communication to outstanding MSME players in Sorong Regency. The methods employed in this service activity include a participative and educational approach with stages consisting of socialization, training, mentorship, and evaluation. Combining three important areas financial reporting, technology, and digital marketing worked well to solve the common problems that SMEs encounter. This program not only improves professionalism and product quality, but it also increases the chances of corporate growth and long-term success.