<![CDATA[This research is based on the implementation of homestay standardization in the Harau Valley area, 50 City Regency. This type of research is qualitative-descriptive. This research was conducted in the Harau Valley area, Nagari Sarilamak, Harau District, 50 City Regency from August 2024 to September 2024. The aim of this research was to find out the extent to which homestay standardization was implemented in the Harau Valley Area, 50 City Regency, Padang Macang Homestay. Determining research informants used snowball sampling techniques with a total of 5 informants. The data used is primary data in the form of direct communication with informants carried out through the stages of observation, interviews, documentation and secondary data obtained from Padang Macang Homestay documents. The data validity checking technique is carried out using triangulation. The data analysis techniques used are narrative analysis.Based on the results of the researcher's observations, there is still a lack of standardization of homestays in Padang Macang homestays, such as the lack of complete facilities provided. As for the cleanliness of the bathroom and kitchen, which is still not clean, it makes the guest's stay less comfortable.Based on the results of the researcher's interviews with informants as visitors to the Padang Macang homestay, the quality of the products provided is quite good, but products such as the cleanliness of the bathroom and kitchen are still not included in homestay standards. As for the results of the interview regarding road access, guests find it difficult to enter the area to the homestay if using four-wheeled vehicles, the service also needs to be improved, furthermore the parking space is inadequate when there are quite a lot of visitors. On the other hand, Padang Macang is also very close to the tourist attractions that visitors want to visit.]]>
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