Jurnal Manajemen Pariwisata dan Perhotelan
Vol. 2 No. 4 (2024): November : Jurnal Manajemen Pariwisata dan Perhotelan

Analisis Faktor-faktor yang Mempengaruhi Kepuasan Pelanggan Hotel Merpati Urei Faisei Kabupaten Waropen




Article Info

Publish Date
30 Nov 2024

Abstract

The purpose of this study was to analyze the factors that influence customer satisfaction at Merpati Urei Faisei Hotel, Waropen Regency, associated with the quality of service and hotel facilities. The population in this study were all customers of Merpati Urei Faisei Hotel, Waropen Regency. This study used a sample of 100 respondents who were and had stayed as customers or guests at Merpati Urei Faisei Hotel in the past year, selected using purposive sampling techniques. The data collection technique used in this study was by distributing questionnaires and data analysis using multiple linear regression analysis techniques with the help of SPSS. The results of the study found that customer satisfaction at Merpati Urei Faisei Hotel, Waropen Regency was positively and significantly influenced by the service quality factor of 0.475, the influence of the hotel facility factor of 0.454. This study is expected to increase insight and knowledge about the quality of service and hotel facilities on customer satisfaction.

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Journal Info

Abbrev

jmpp-widyakarya

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Jurnal Manajemen Pariwisata dan Perhotelan mempublikasikan hasil penelitian ilmiah, kajian konseptual, dan studi kasus yang berfokus pada pengelolaan dan pengembangan sektor pariwisata dan perhotelan. Jurnal ini menjadi wadah bagi akademisi, peneliti, dan praktisi untuk berbagi pengetahuan dan ...