<![CDATA[This study aims to analyze the influence of financial literacy, financial behavior, and lifestyle on the investment interest of students living in boarding houses in Panakkukang District. The background of this research is based on the increasing participation of the younger generation in investment activities and the importance of good financial understanding and management amidst the development of the digital economy. The study used a quantitative method with a purposive sampling technique and involved 89 student respondents. ?Data were collected through a questionnaire and analyzed using IBM SPSS version 31 using a series of statistical tests, including validity, reliability, normality, multicollinearity, heteroscedasticity, multiple linear regression, t-test, f-test, and coefficient of determination (R²). The results show that financial literacy, financial behavior, and lifestyle have a positive and significant effect on investment interest, both partially and simultaneously. This confirms that adequate financial understanding, prudent financial behavior, and a balanced lifestyle can increase student investment interest. This research is expected to serve as an academic and practical reference for students, lecturers, and educational institutions in developing strategies to improve financial literacy and encourage investment interest among the younger generation]]>
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