AJAD : Jurnal Pengabdian kepada Masyarakat
Vol. 6 No. 1 (2026): APRIL 2026

Penguatan Branding Digital Sanggar Seni Cahya Art Baliqui melalui Pengembangan Website Profile Berbasis Vercel

Putri, Ni Wayan Nanik Suaryani Taro (Unknown)
Putra, Anak Agung Gede Adi Mega (Unknown)
Dwijaya, I Made Rama (Unknown)
Gunartajaya, I Putu (Unknown)
Kesawa, I Wayan Abdi Manik (Unknown)
Kusuma, I Made Aldi Wira (Unknown)
Raditya, I Gede Galang Raka (Unknown)



Article Info

Publish Date
01 Apr 2026

Abstract

Conventional promotional limitations hinder the visibility of Sanggar Seni Cahya Art's Baliqui in preserving culture during the digital era. This Community Service (PKM) project aims to strengthen the partner's digital branding by developing a Vercel-based website profile. The implementation method adopts a Design Thinking framework integrated with a User-Centered Design (UCD) approach. Google Lighthouse audit results showed a perfect SEO score (100%), while GTmetrix testing achieved a Grade A with a 100% performance score. Beyond the technical figures, the real impact is reflected in the partner's positive response — stating that the website's presence significantly increases the studio's professionalism and facilitates public access to information. These results confirm that a professional, fast, and low-maintenance system infrastructure can serve as an effective promotional solution without burdening the partner with complex technical upkeep.

Copyrights © 2026






Journal Info

Abbrev

ajad

Publisher

Subject

Humanities

Description

AJAD : Jurnal Pengabdian kepada Masyarakat, with ISSN 2797-2356 (Online) and 2797-2364 (Print) published by Research Division Lembaga Mitra Solusi Teknologi Informasi (L-MSTI). Its a biannual refereed journal concerned with the practice and processes of community engagement. It provides a forum for ...