Journal of Tourism Economics and Policy
Vol. 6 No. 2 (2026): Journal of Tourism Economics and Policy (April – June 2026) - In Press

Improving Maturity Level of Smart Tourism in Yogyakarta City

Cahyani, Maulidia Dwi (Unknown)
Djunaedi, Achmad (Unknown)



Article Info

Publish Date
30 Apr 2026

Abstract

This study aims to evaluate the maturity level of smart tourism implementation in Yogyakarta City based on three main aspects, namely destination, amenities, and hospitality. This study used a mixed quantitative-qualitative approach. Data were collected through field observations and in-depth interviews with stakeholders from the Yogyakarta City Culture Office, Tourism Office, Development Planning Agency (BAPPEDA), Transportation Office, Fort Vredeburg Museum, and Sonobudoyo Museum. Eleven indicators across six sub-aspects were analyzed and scored on a scale of 1-5 and referring to the Ministry of Communication and Information Technology’s smart city framework, to determine the maturity level into ad-hoc, initial, scattered, integrated, or smart. The results show that the overall maturity level of smart tourism in Yogyakarta City is at the scattered level with an aggregate score of 3.6 out of 5. The destination and amenities aspects each reached the integrated level (score of 4), while the hospitality aspect was at the scattered level (score of 3). The main strengths lie in cultural attractions, increased tourist visits, and the adoption of digital payments. The main challenges are fragmented system integration, particularly in public transportation services and tourism human resources.

Copyrights © 2026






Journal Info

Abbrev

jtep

Publisher

Subject

Economics, Econometrics & Finance Public Health Social Sciences

Description

The Journal of Tourism Economics and Policy is published biannually and published in March and November. JTEP also uses the LOCKSS system to ensure a secure and permanent archive for the journal. Concerned with the complex interactions between development and the environment, its purpose is to seek ...