ZIRAA'AH MAJALAH ILMIAH PERTANIAN
Vol 51, No 2 (2026)

PENGARUH ORIENTASI KEWIRAUSAHAAN DAN DUKUNGAN INSTITUSIONAL TERHADAP AGRIPRENEURSHIP PISANG CAVENDISH DI PROVINSI BENGKULU

Ramadhan, Doni Wahyu (Unknown)
Windirah, Nola (Unknown)
Trisusilo, Agung (Unknown)
Laksono, Pandu (Unknown)



Article Info

Publish Date
18 May 2026

Abstract

Agripreneurship is part of entrepreneurship that relates to the agricultural sector. Agripreneurship plays a vital role in promoting rural economic growth through job creation and increasing farmers’ income. In Bengkulu Province, agripreneurship is carried out on cavendish bananas in Bajak II Village, Bengkulu Tengah Regency, and Karanganyar Village, Kepahiang Regency. The increase in cavendish banana agripreneurship in Bengkulu Province faces problems that make it difficult to market cavendish bananas in modern markets. Therefore, this research aims to measure the level of entrepreneurship orientation, institutional support, agripreneurship, and to see whether there is an influence of entrepreneurship orientation and institutional support on agripreneurship. The method used is TCR and Structural Equation Modeling Partial Least Square (SEM-PLS) with a sample of 67 respondents. The research results show that the level of entrepreneurship orientation, institutional support, and cavendish banana agripreneurship in Bengkulu Province is still low, especially in risk-taking and partnerships. The influence of entrepreneurship orientation and institutional support has a significant impact on the agripreneurship of cavendish banana farmers in Bengkulu Province.

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Journal Info

Abbrev

ziraah

Publisher

Subject

Agriculture, Biological Sciences & Forestry

Description

Jurnal ini Fokus pada Hasil Penelitian yang Orisinil dan Ruang Lingkup jurnal pada Bidang : 1. Agronomy 2. Agrotechnology 3. Agribisnis 4. Animal Production 5. Animal Feed and Nutrition 6. Social and Economic agriculture 7. Forestry 8.Fisheries and Marine Technology 8. Food Technogy and Industry 9. ...