JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian
Vol. 10 No. 6 (2025)

Examining Self-Efficacy as a Mediating Factor in Urban Generation Z's Agripreneurial Interest

Dessy Iriani Putri (Fakultas Pertanian Universitas Muhammadiyah Jakarta Indonesia)
Lorenta In Haryanto (Fakultas Pertanian Universitas Muhammadiyah Jakarta Indonesia)
Rizki Adi Puspita Sari (Fakultas Sains dan Teknologi Universitas Islam Negeri Syarif Hidayatullah Jakarta Indonesia)



Article Info

Publish Date
29 Dec 2025

Abstract

This research investigates how the university environment, income expectations, family environment, and role models influence agripreneurial interest among urban Generation Z, with self-efficacy examined as a mediating variable. A quantitative research design was adopted, and data were analyzed using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) approach, based on data from 88 Generation Z respondents in the JABODETABEK region. The findings reveal that self-efficacy, income expectations, and the university environment exert a significant direct influence on agripreneurial interest, while family environment and role models do not. Furthermore, the university environment significantly influences agripreneurial interest indirectly through self-efficacy, whereas other variables do not show significant indirect effects. This study is among the limited empirical research investigating self-efficacy as a mediating mechanism shaping agripreneurial interest among urban Generation Z. It contributes theoretically by positioning self-efficacy as a key psychological mechanism that explains how the university environment shapes agripreneurial interest. This study contributes theoretically by identifying self-efficacy as a key mediating mechanism that explains how the university environment shapes agripreneurial interest among urban Generation Z. The novelty of this research lies in empirically positioning self-efficacy as a central explanatory variable in agripreneurship studies on farmer regeneration, an area underexplored in the existing literature.

Copyrights © 2025






Journal Info

Abbrev

JIA

Publisher

Subject

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences Veterinary

Description

JIA (Jurnal Ilmiah Agribisnis): Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian (JIA, e-ISSN: 2527-273X) is an open-access publication issued by Jurusan Agribisnis Fakultas Pertanian Universitas Halu Oleo, Indonesia. JIA provides online media to publish scientific articles from the results of ...