Jurnal Riset dan Inovasi Manajemen
Vol. 1 No. 4 (2023): November: Jurnal Riset dan Inovasi Manajemen

Pengaruh Kualitas Dan Harga Produk Terhadap Minat Beli Pelanggan PT.Anugerah Dwi Pratama

Mustika Sari (Unknown)



Article Info

Publish Date
12 Oct 2023

Abstract

Anugerah Dwi Pratama is a company engaged in the supply of goods and services for boiler machines or steam-powered power plants that was founded in 2010 until now. In connection with the growing national and international competition which resulted in a significant decrease in PT. Anugerah Dwi Pratama, it is necessary to carry out an assessment of the determining variables such as quality, product prices on sustainable buying interest, so that the company can continue to maintain and improve its existence. This research helps companies formulate problems to develop company development strategies.

Copyrights © 2023






Journal Info

Abbrev

jrim-widyakarya

Publisher

Subject

Description

Jurnal Riset dan Inovasi Manajemen: dengan e-ISSN : 2986-3309, p-ISSN : 2986-4046 berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari ...