<![CDATA[The lifestyle of Generation Z adolescents in rural areas is increasingly characterized by unhealthy dietary habits, insufficient physical activity, poor sleep patterns, and early exposure to smoking behavior. These factors contribute to an increased risk of central obesity and non-communicable diseases (NCDs). This community service program aimed to improve adolescents' healthy lifestyle literacy through health education delivered using creative digital media. The program was implemented in Mudung Darat Village, Maro Sebo District, Muaro Jambi Regency, involving 30 adolescents. The implementation employed a combination of CommunityBased Participatory Research (CBPR) and Participatory Rural Appraisal (PRA) approaches, integrated with media-based health promotion. The intervention consisted of educational sessions using animated videos and digital photonovella comics, training on the development of health promotion content using Canva and CapCut, the establishment of the Healthy Youth Forum, and the creation of a physical educational facility, the “Gen-Z Healthy Education Corner,” at the village hall. Program effectiveness was evaluated using pre-test and posttest assessments. The findings demonstrated a 50.59% increase in adolescents' knowledge following the intervention. In addition, all participants (100%) successfully developed and published health promotion content independently through the village community's social media platforms. These findings indicate that digital creative media-based health promotion is effective in enhancing the capacity and health literacy of rural adolescents. The program is recommended for sustainable integration into the village health program planning and budgeting process.]]>
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