Communication Networking in Chain Supply Information Management Among Indonesian MSMEs

Yuliana Rakhmawati (Universitas Trunodjoyo Madura)
Inka Munika (Universitas Trunodjoyo Madura)
Nikmah Suryandari (Universitas Trunodjoyo Madura)
Farida Nurul Rahmawati (Universitas Trunodjoyo Madura)
Netty Dyah Kurniasari (Universitas Trunodjoyo Madura)
Prasetyono Prasetyono (Universitas Trunodjoyo Madura)

Jurnal Ilmu Komunikasi
Vol. 23 No. 1 (2026)

Indonesian tempeh micro, small, and medium enterprises (MSMEs) establish communication networks to address soybean raw materials and distribution challenges during the COVID-19 outbreak. This study aims to analyze the communication network structure among 204 tempeh entrepreneurs through centrality and actor-level analysis. The findings reveal that within the network structure, nodes serve as bridges, hubs, and cut points among entrepreneurs in raw materials and product distribution issues. The established communication network reflects a complex cybernetic pattern involving centrality and actor participation. The Sahabat Pengrajin Tempeh Pekalongan  (SPTP) Indonesia network is centralized without isolation.