Bisma : Business and Management Journal
Vol. 4 No. 2 (2026): Bisma : Business and Management Journal

Analisis Pemahaman Masyarakat Terhadap Akad Bank Syariah di Desa Mandalaguna Kecamatan Salopa Kabupaten Tasikmalaya

Salman Al Farizi (Sekolah Tinggi Ilmu Ekonomi Syariah Saleh Budiman, Indonesia)
Adun Rahman (Sekolah Tinggi Ilmu Ekonomi Syariah Saleh Budiman, Indonesia)
Yusup Ansori (Institut Muhamaddiyah Darul Arqom Garut, Indonesia)
Muhammad Romli (Sekolah Tinggi Ilmu Ekonomi Syariah Saleh Budiman, Indonesia)
Adi Susandi (Sekolah Tinggi Ilmu Ekonomi Syariah Saleh Budiman, Indonesia)



Article Info

Publish Date
30 Jun 2026

Abstract

This study aims to analyze the level of public understanding of Islamic banking contracts (akad), identify public perceptions of Islamic banking, and examine the factors influencing such understanding in Mandalaguna Village, Salopa District, Tasikmalaya Regency. The study employed a qualitative approach using a field research design. Data were collected through observation, semi-structured interviews, documentation, and questionnaires administered to participants selected using purposive sampling. Data were analyzed using the interactive model of Miles, Huberman, and SaldaƱa, consisting of data reduction, data display, and conclusion drawing and verification. The findings reveal that the community's understanding of Islamic banking contracts remains relatively low. Although most respondents recognize that Islamic banks operate based on Islamic principles and prohibit riba (interest), they lack a comprehensive understanding of contracts such as mudharabah, murabahah, musyarakah, and wadiah. The community generally holds positive perceptions of Islamic banking; however, the decision to use Islamic banking services is still influenced by accessibility, familiarity with conventional banks, and limited information regarding Islamic banking products. The low level of Islamic financial literacy is primarily attributed to inadequate public education, the complexity of Arabic contract terminology, limited access to information, and differences in educational background. This study recommends strengthening Islamic financial literacy programs through collaboration among Islamic banking institutions, government agencies, educational institutions, and community leaders.

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Journal Info

Abbrev

bisma

Publisher

Subject

Social Sciences

Description

Bisma : Jurnal Bisnis dan Manajemen berfokus pada berbagai tema, topik, serta aspek bisnis dan manajemen, termasuk (namun tidak terbatas) pada topik berikut. Manajemen Pemasaran Manajemen Keuangan Manajemen Sumber Daya Manusia Manajemen Koperasi Manajemen Strategis Manajemen Agribisnis Manajemen ...