JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi)
Vol. 12 No. 3 (2026): Juni 2026

Igniting Intrapreneurial Sparks: Transforming Non-Business Students through Constructivist ENTRE Learning at Universitas Negeri Medan

Ali Fikri Hasibuan (Universitas Negeri Medan)
Aprinawati Aprinawati (Universitas Negeri Medan)
Joko Suharianto (Universitas Negeri Medan)



Article Info

Publish Date
01 Jun 2026

Abstract

The development of entrepreneurship teaching materials tailored for non-entrepreneurship study programs is a strategic approach to fostering entrepreneurial mindsets and skills among students from diverse academic disciplines. This study aimed to design and evaluate entrepreneurship teaching materials based on a constructivist approach, integrating the ENTRE model, which combines theoretical and practical components. Employing a mixed-methods Research and Development (R&D) methodology with the ADDIE model (Analysis, Design, Development, Implementation, Evaluation), the developed module emphasized active learning, problem-solving, and real-world applications, addressing the needs of Community Education students at Universitas Negeri Medan. Validation by experts, practicality assessments by lecturers and students, and effectiveness evaluations through learning outcome tests and interviews demonstrated that the module was valid (average score 4.2), practical (average score 4.0), and effective (test score improvement p < 0.001). Qualitative findings revealed enhanced engagement, creativity, and entrepreneurial mindset transformation, overcoming initial challenges such as unfamiliarity with business terminology. This study provides a framework for integrating entrepreneurship education into non-entrepreneurship curricula, promoting intrapreneurial and entrepreneurial competencies relevant to the Indonesian higher education context.

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Journal Info

Abbrev

jemsi

Publisher

Subject

Economics, Econometrics & Finance

Description

JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) is an electronic independent international scientific and academic journal that aims to publish scholars’ original and high-quality manuscripts and reports in all fields of business. JEMSI adheres to an open access policy to accelerate the ...