IIJSE
Vol 9 No 2 (2026): Sharia Economics

THE EFFECT OF SHARIA FINANCIAL LITERACY AND REPUTATION ON THE INTENTION TO USE SHARIA BANKS AMONG GENERATION Z IN YOGYAKARTA WITH RELIGIOSITY AS A MEDIATION VARIABLE

Affra Riska Amalia Misladiah (Universitas Islam Indonesia, Yogyakarta, Indonesia)
Sutrisno Amalia Sutrisno (Universitas Islam Indonesia, Yogyakarta, Indonesia)



Article Info

Publish Date
02 Jun 2026

Abstract

The low level of sharia banking inclusion among Generation Z is an important issue even though the majority of Indonesia's population is Muslim. This study aims to analyze the effect of sharia financial literacy and sharia bank reputation on the intention to use sharia banks with religiosity as a mediating variable among Generation Z in Yogyakarta. The study uses a quantitative approach with purposive sampling and is analyzed using SEM-PLS. The results show that Islamic financial literacy, Islamic bank reputation, and religiosity have a positive and significant effect on the intention to use Islamic banks. Religiosity partially mediates the effect of literacy and reputation on intention. The limitations of this study lie in its geographical scope and the use of self-reported data. These findings emphasize the importance of improving literacy and strengthening reputation based on sharia compliance to increase the interest of Generation Z.

Copyrights © 2026






Journal Info

Abbrev

iijse

Publisher

Subject

Economics, Econometrics & Finance

Description

The Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) is Sharia Economics Journal published by Sharia Economics Department Institut Pesantren KH. Abdul Chalim, Mojokerto. The Journal focuses on the issues of Sharia Economics, the History of Islamic Economic Thought, Islamic Law, Local ...