Journal of Economic Studies
Vol. 2 No. 1 (2026)

Break-Even Analysis under Two Cost Scenarios for Profit Planning: Evidence from Donat  Zahira MSME in Rengasdengklok

Deya Cesika (Universitas Bina Sarana Informatika)
Dara Dwi Apriliani (Universitas Bina Sarana Informatika)
Anisa Pratiwi (Universitas Bina Sarana Informatika)
Endin Yulia Risqi Saputri (Universitas Bina Sarana Informatika)
Nadya A Siahaan (Universitas Bina Sarana Informatika)
Suci Hupalia (Universitas Bina Sarana Informatika)
Yuni Prasojo Putri (Universitas Bina Sarana Informatika)



Article Info

Publish Date
04 Aug 2026

Abstract

Donat Zahira, a microenterprise in Rengasdengklok, has not systematically applied break-even point (BEP) analysis to determine its minimum sales threshold and profit targets, despite fluctuations in raw material costs. This study analyzes the application of BEP analysis as a basis for profit planning. A descriptive case-study design was employed. Data were collected through observation, an interview with the owner, and records of costs and production volume over four weeks. The data were analyzed using a cost-volume-profit approach. Profit amounted to IDR 2,125,000 in Weeks 1 and 3 and IDR 2,325,000 in Weeks 2 and 4. The weighted-average variable cost was IDR 1,449.04 per unit. Under the average-cost scenario, the break-even point was 1,023 units, equivalent to sales of IDR 2,557,197. Under the conservative scenario, it was 1,075 units, equivalent to IDR 2,687,500. An average weekly profit target of IDR 2,225,000 required sales of approximately 3,140 units, or IDR 7,850,000. The enterprise operated above the break-even threshold; however, regular cost recording and periodic sales-target updates are required to support more systematic decisions.

Copyrights © 2026






Journal Info

Abbrev

jeta

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

Description

Bidang kajian jurnal ini mencakup: Ilmu Ekonomi: - Ekonomi Moneter - Ekonomi Publik - Ekonomi Industri - Ekonomi Regional - Ekonomi SDA - Ekonomi SDM - Ekonomi Syariah. Ilmu Manajemen: - Manajemen SDM - Manajemen Pemasaran - Manajemen Keuangan - Manajemen Operasional - Manajemen Bisnis - Manajemen ...