The Influence of Using the Shopee E-Commerce Application and Pocket Money on Consumer Financial Behaviour Among Students of Universitas Muhammadiyah Palu

Zahra Mifthahul Jannah (Program Studi Manajemen, Fakultas Ekonomi, Universitas Muhammadiyah Palu, Palu, Indonesia)
Burhanuddin (Program Studi Manajemen, Fakultas Ekonomi, Universitas Muhammadiyah Palu, Palu, Indonesia)
Suwedy (Program Studi Manajemen, Fakultas Ekonomi, Universitas Muhammadiyah Palu, Palu, Indonesia)

Jurnal Sinar Manajemen
Vol. 13 No. 1 (2026)

This study examines a partial model of the use of the Shopee e-commerce application and pocket money on consumptive financial behavior in students of the University of Muhammadiyah Palu. This type of research is causal associative with a quantitative approach. The sample in this study was 97 students of sampling techniques using the nonprobability sampling method with a purposive sampling approach, data analysis was carried out by multiple linear regression. The results of the model test showed that the use of the Shopee e-commerce application had no significant effect on consumptive financial behavior, while pocket money had a significant influence on consumptive financial behavior. Simultaneously, the use of the Shopee e-commerce application and pocket money has a positive and significant effect on the consumptive financial behavior of students of the University of Muhammadiyah Palu