Jurnal Manajemen, Akuntansi dan Rumpun Ilmu Ekonomi (MAR-Ekonomi)
Vol. 4 No. 03 (2026): Jurnal Manajemen, Akuntansi dan Rumpun Ilmu Ekonomi (MAR-Ekonomi), 2026

Dynamics of Hotel Financial Performance Based on Operational and Profitability Indicators: A Case Study of Hotel Mercure Bandung Nexa Supratman

Lesfandra Lesfandra (Politeknik Sains Seni Rekakreasi)
Dony Oktariswan (Universitas ASA Indonesia, Jakarta)



Article Info

Publish Date
30 Jul 2026

Abstract

This study aims to analyze the financial performance dynamics of the Mercure Bandung Nexa Supratman Hotel during the 2022–2025 period based on operational and profitability indicators. The study uses a quantitative descriptive approach with a case study method. Secondary data were obtained from the hotel's internal management reports on Occupancy Rate (OR), Average Daily Rate (ADR), Revenue per Available Room (RevPAR), Gross Operating Profit (GOP), as well as Budget and Actual data. The analysis was conducted using Trend Analysis, Growth Analysis, and Budget versus Actual Analysis. The results show that Occupancy Rate, ADR, RevPAR, Total Revenue, and GOP fluctuated during the study period. Hotel performance increased until 2024, but declined in 2025 as indicated by declining occupancy rates, revenue, and profitability. Budget versus Actual analysis shows a favourable variance in 2022–2024 and an unfavourable variance in 2025. These findings indicate that increased revenue is not always followed by increased profitability because it is influenced by operational cost control. The novelty of research on the integration of operational indicators, profitability, and budget achievement in a single evaluation framework for the dynamics of hotel financial performance as a basis for strategic decision making.

Copyrights © 2026






Journal Info

Abbrev

marekonomi

Publisher

Subject

Economics, Econometrics & Finance Library & Information Science

Description

Jurnal Manajemen, Akuntansi dan Rumpun Ilmu Ekonomi (MAR-Ekonomi) is a journal in the field of Management, Accounting and the Cluster of Economic Sciences with the scope of Development Economics, Accounting, Sharia Economics, Banking, Taxation, Commercial Insurance (Loss), Economic Education, ...