INCOME : Jurnal Akuntansi dan Keuangan
Vol 6 No 1 (2025): INCOME : Jurnal Akuntansi dan Keuangan

THE INFLUENCE OF FINANCIAL LITERACY, FINANCIAL TECHNOLOGY, OVERCONFIDENCE, AND RISK PERCEPTION ON INVESTMENT DECISIONS OF ENTREPRENEURS IN THE F&B SECTOR IN SURABAYA

Marscelintan Vasthi Giarta (Universitas Wijaya Kusuma Surabaya)
Rudi Pratono (Unknown)

Article Info

Publish Date
20 Feb 2025

Abstract

This study analyzes the factors that affect entrepreneurial investment decisions in the food and beverage (F&B) sector in Surabaya, a city with stable economic growth and a promising market. Using a quantitative approach, data were collected through questionnaires from 150 MSME actors. Multiple linear regression analysis was used to test the effects of financial literacy, financial technology, overconfidence, and risk perception on investment decisions. The results show that financial literacy, financial technology, overconfidence, and risk perception have a positive and significant effect on the investment decisions of MSME actors in Surabaya.

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Journal Info
INCOME : Jurnal Akuntansi dan Keuangan
Website

Abbrev

akuntansi

Publisher

Universitas Wijaya Putra Surabaya

Subject

Economics, Econometrics & Finance Environmental Science Social Sciences

Description

Income merupakan Jurnal ilmiah yang berisi hasil-hasil penelitian, kajian, pemikiran, dan analisis seputar dunia Akuntansi, Manajemen dan Ilmu Ekonomi. Tujuan Jurnal Income Program Studi Akuntansi Universitas Wijaya Putra adalah untuk mendorong penyebaran yang lebih luas hasil-hasil penelitian ...