<![CDATA[This study analyzes the Human Resource Management (HRM) strategy in creating Work-Life Balance (WLB) as an effort to improve employee performance at SPPG Bahagia Makmur Sentosa, an implementing unit of the Free Nutritious Meal Program (Program Makan Bergizi Gratis/MBG) in Bulutengger Village, Sekaran, Lamongan Regency. A qualitative case study approach was used, with data collected through in-depth interviews, participatory observation, and documentation involving six informants representing all levels of the organizational hierarchy. Data were analyzed using the Miles, Huberman, and Saldaña interactive model, grounded in Resource-Based View, Strategic HRM Theory, Border Theory, and Goal Setting Theory. Results show the HRM strategy is implemented through six aspects recruitment and selection, training and development, compensation and rewards, performance appraisal, WLB policy, and career development—which run reasonably well despite remaining informal in some aspects. Employee WLB conditions are relatively good, as operational hours ending before midday leave room for personal life despite early-morning shifts. Employee performance shows a positive trend, reflected in production volume rising from 900 portions/month (October 2025) to 4,500 portions/month (February 2026), with WLB functioning as a mediating variable strengthening the relationship between HRM strategy and performance.]]>
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