This study aims to examine the construction of a new social identity among adolescent girls of the Serawai ethnic group through the Kayiak Nari tradition in Padang Pandan Village, South Bengkulu, and to analyze its relevance to national cultural advancement policies. This study employed a descriptive qualitative method with a field case study approach, utilizing participant observation and in-depth interviews as the primary data collection techniques. The results indicate that this tradition operates within a tripartite structure of rites of passage (separation, liminality, and aggregation). Through a dramaturgical lens, the front stage serves as a space for actors to manage impressions through symbolic personal fronts in order to meet public moral expectations. Conversely, the backstage serves as a space for psychological negotiation, temporal flexibility, and family economic efficiency. The study’s conclusion affirms that the resilience of the Kayiak Nari tradition has been successfully maintained thanks to the synergy of local village government policies that integrate customary law into the modern administrative system in accordance with the mandate of Law No. 5 of 2017 on the Advancement of Culture. This study offers a theoretical contribution regarding the adaptation of local rituals in the modern era. Keywords: Cultural Policy, Dramaturgy, Kayiak Nari, Rites of Passage, Serawai Tribe
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