This research is motivated by the importance of managing tourist destinations that not only focus on the physical aspect, but also pay attention to the psychological and emotional factors of tourists in encouraging interest in returning visits. The Bogor Botanical Garden as a natural and historical tourist destination has great potential in building emotional attachment through emotional experiences, place identity, and nostalgia felt by visitors. This study aims to analyze the influence of emotional experience, place identity, and nostalgia on the interest of tourists returning to the Bogor Botanical Garden. The sample was determined using purposive sampling techniques with the criteria of tourists who have visited at least once in the last two years, aged 17–60 years, and have emotional experiences during the visit. The sample number of 100 respondents was calculated using the Slovin formula.Data collection was carried out through questionnaires and literature studies, then analyzed using Structural Equation Modeling based on Partial Least Squares with the help of SmartPLS. The results of the study show that emotional experience, place identity, and nostalgia have a positive and significant effect on the interest of tourists to return visits
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