Branding: Jurnal Manajemen & Bisnis
Vol 5 No 2 (2026): BRANDING: Jurnal Manajemen dan Bisnis

RESPONDING TO THE IMPLEMENTATION CHALLENGES OF THE B-GATE DIGITAL ATTENDANCE SYSTEM AT BANK BTN SURAKARTA BRANCH OFFICE

Sandra Sulistyorini (Universitas Airlangga, Surabaya)



Article Info

Publish Date
11 Sep 2026

Abstract

This study evaluates the effectiveness and implementation challenges of the B-GATE digital attendance system at Bank BTN Surakarta. Using an explanatory sequential mixed-methods design, quantitative analysis examined its relationship with employee work discipline, followed by mix-methode analysis to identify implementation barriers. The findings show that B-GATE has a positive and significant relationship with employee discipline, particularly punctuality and compliance with working hours. However, its implementation is constrained by GPS instability, limited technical support, the absence of standardized operating procedures, employee resistance, and digital literacy gaps. Therefore, further development should focus on strengthening technical infrastructure, establishing clear internal guidelines, improving employee training, and adopting a user-centered approach. The study concludes that successful digital attendance implementation depends on both technological reliability and organizational readiness.

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Journal Info

Abbrev

branding

Publisher

Subject

Economics, Econometrics & Finance

Description

BRANDING: Jurnal Manajemen & Bisnis (issn: 2963-8852) is a peer-reviewed journal published two times a year (April and October) by Department of Management, Faculty of Economic and Islamic Business. This journal is intended to be the journal for publishing articles reporting the results of research ...