<![CDATA[Digital technology has fundamentally changed the way that information is transmitted, interpreted, and analyzed. Social media platforms based on algorithms do more than just speed up the distribution of religious content; namely, they also reconfigure epistemology through mechanisms of visibility, engagement, and emotional resonance, resulting in a conflict between traditional authenticity standards, such as isnād and matn, and digital popularity. The purpose of this study is to discuss the various ways in which hadis can be contextualized in online circulation, analyze the role of logic and economics in writing about religion, examine public hermeneutics in the context of participatory social media, and discuss the implications of epistemology with regard to hadis integrity. This research employs a qualitative approach using digital discourse analysis and virtual ethnography. The data includes 300 Indonesian-language videos from YouTube Shorts, Instagram Reels, and TikTok that were collected purposefully between January and June 2024. The analysis is conducted through a triangulation of descriptive content analysis, multimodal critical analysis, and theoretical interpretation using Pierre Bourdieu's field theory, algorithmic power, and attention economy. The study's findings identify four primary types of digital content: persuasive soundbites, captions, argumentative paragraphs, and hybrid meme formats. These typologies prevent algorithmic curation hegemony from producing hybrid authority, a connection between digital modalities and symbolic knowledge. This study introduces the concepts of Algorithmic Hybrid Authority and Platform Epistemology as theoretical foundations to understand the reconfiguration of hadith authority in the digital age and highlights the importance of integrating digital media literacy with classical hadith disciplines.]]>
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