<![CDATA[This study aims to analyze the effects of Working Capital Management, Digital Financial Literacy, and Financial Behavior on the Financial Performance of MSMEs in Buleleng Regency. The population of this study consisted of 562 MSME owners assisted by the Department of Trade, Industry, Cooperatives, Small and Medium Enterprises of Buleleng Regency. A sample of 85 respondents was determined using the Slovin formula. Data were collected through questionnaires using a Likert scale. The data analysis techniques included classical assumption tests, multiple linear regression analysis, model feasibility testing, and hypothesis testing using SPSS version 25. The results indicate that Working Capital Management, Digital Financial Literacy, and Financial Behavior individually have a positive and significant effect on the Financial Performance of MSMEs in Buleleng Regency. Simultaneously, these three variables also have a positive and significant effect on Financial Performance. These findings indicate that improved working capital management, the effective utilization of digital financial technology, and sound financial behavior can contribute to enhancing MSME financial performance and supporting the sustainability and development of MSMEs in Buleleng Regency.]]>
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