Strategi Pengembangan Produk Pangan Berbasis Daun Kelor Sebagai Upaya Diversifikasi Ekonomi Kreatif Masyarakat Desa Pogung

Arif Yudi Asmara (Universitas Islam Negeri Raden Mas Said Surakarta)
Muhammad Naufal Syarif (Universitas Islam Negeri Raden Mas Said Surakarta)
Reza Tri Ardiansyah (Universitas Islam Negeri Raden Mas Said Surakarta)
Arifin Basit Adnan (Universitas Islam Negeri Raden Mas Said Surakarta)
Jeni Nova Astari (Universitas Islam Negeri Raden Mas Said Surakarta)
Afriedha Eka Ayu Mawarni (Universitas Islam Negeri Raden Mas Said Surakarta)
Hidayah Pratama (Universitas Islam Negeri Raden Mas Said Surakarta)
Najmatul Millah (Universitas Islam Negeri Raden Mas Said Surakarta)
Siti Umiati (Universitas Islam Negeri Raden Mas Said Surakarta)
Putri Prasetya Nur Kumalasari (Universitas Islam Negeri Raden Mas Said Surakarta)
Laila Mukharomah (Universitas Islam Negeri Raden Mas Said Surakarta)
Ilma Fatihatur Rohmah (Universitas Islam Negeri Raden Mas Said Surakarta)

Jurnal Imiah Pengabdian Pada Masyarakat (JIPM)
Vol 4 No 2 (2026): Oktober - Desember

This community service initiative aimed to educate and train members of the PKK (Family Welfare Empowerment) and the Karang Taruna (Youth Organization) in Pogung Village on processing moringa leaves into functional food products—specifically cookies and moringa coffee—to enhance food diversification and local economic value. The implementation process involved preparatory coordination, nutritional education outreach, technical demonstrations of ingredient processing, precise product formulation, and interactive evaluation through discussions and community-based hands-on practice. The results demonstrated that participants successfully grasped hygienic moringa leaf processing techniques and accurately produced the various processed items. This fortification innovation received a highly positive reception from the community, as it effectively combined the health benefits of antioxidants with flavors that appealed to a broad audience. Significant potential exists for micro-enterprise development through the utilization of abundant local raw materials, although challenges regarding quality standardization and packaging remain, requiring further guidance to ensure competitiveness.