AJAD : Jurnal Pengabdian kepada Masyarakat
Vol. 6 No. 3 (2026): DECEMBER 2026

Gambiran Sociopreneur Hub: Aktualisasi Hortikultura Bernilai Jual dan Gerakan Sadar Hukum Lingkungan Desa

Muhammad Luthfi Alif Utama (Universitas Wijaya Putra)
Yurilla Endah Muliatie (Universitas Wijaya Putra)
Ardhifian Firmansyah (Universitas Wijaya Putra)
Ramadanti Ramadanti (Universitas Wijaya Putra)
Erina Dwi Novia Ningrum (Universitas Wijaya Putra)
Adellia Adellia (Universitas Wijaya Putra)
Nazhma May Ranie (Universitas Wijaya Putra)
Evelyn Rayyan M (Universitas Wijaya Putra)



Article Info

Publish Date
01 Dec 2026

Abstract

Gambiran Village in Prigen District, Pasuruan Regency, East Java, possesses significant horticultural potential; however, its utilization remains suboptimal due to limitations in post-harvest processing, packaging, and marketing, alongside low community awareness regarding environmental law. To address these issues, a community service program titled Gambiran Sociopreneur Hub: Realizing High-Value Horticulture and a Village Environmental Law Awareness Movement was implemented using a Participatory Action Research (PAR) approach. The program focused on three key areas: Horti-Socio Business Classes to foster innovation in product development, packaging, and digital marketing of horticultural produce; education and practical training on waste management to support a circular economy; and legal education combined with assistance for conflict resolution at the community level. Program outcomes included enhanced resident capacity to develop marketable processed horticultural products, the creation of a digital business catalog, the establishment of a pilot waste-sorting cluster, and the formulation of village-level conflict mediation Standard Operating Procedures (SOPs). This initiative demonstrates that community empowerment can drive sociopreneurship-based economic growth while simultaneously strengthening long-term compliance with environmental laws.

Copyrights © 2026






Journal Info

Abbrev

ajad

Publisher

Subject

Humanities

Description

AJAD : Jurnal Pengabdian kepada Masyarakat, with ISSN 2797-2356 (Online) and 2797-2364 (Print) published by Research Division Lembaga Mitra Solusi Teknologi Informasi (L-MSTI). Its a biannual refereed journal concerned with the practice and processes of community engagement. It provides a forum for ...