<![CDATA[This study examined how Indonesian K-pop fans experienced English language exposure through participation in social media role-play communities and explored the factors supporting their engagement with the language. Guided by Vygotsky’s Sociocultural Theory, the research used a qualitative phenomenological design with data collected from 20 fans through semi-structured interviews, observations, and documentation analysis. Interpretative Phenomenological Analysis (IPA) was applied to analyze the data. The findings show that English exposure naturally emerges through activities such as writing captions, creating bios, joining RP schools, and participating in story-based interactions. These informal and interest-driven practices improve participants’ confidence, motivation, and familiarity with English in ways rarely achieved in formal classrooms. Aesthetic motivations, peer influence, character immersion, and functional needs strongly support English use. The study highlights fan-based digital spaces as authentic, low-pressure environments for informal language learning and suggests exploring multiple fandom contexts in future research.]]>
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