Daya Saing : Jurnal Ilmu Manajemen
Vol. 12 No. 3 (2026): JURNAL DAYA SAING

ANALISIS KUALITAS LAYANAN DENGAN MENGGUNAKAN METODE SERVQUAL DI LSP P1 UNIVERSITAS ISLAM 45 BEKASI

Amanda Morlian (Universitas Muhammadiyah Indonesia)
Setyo Supratno (Universitas Muhammadiyah Indonesia)



Article Info

Publish Date
04 Nov 2026

Abstract

This study aims to analyze the quality of certification services at the Professional Certification Institute (LSP) P1 of Universitas Islam 45 Bekasi using the SERVQUAL method. The study employed a descriptive quantitative approach involving 267 respondents and 15 indicators across five dimensions: Tangibles, Reliability, Responsiveness, Assurance, and Empathy. Data analysis included the calculation of average perception, expectation, gap scores, paired samples correlation, and paired samples t-test. The results show that the average perception scores ranged from 4.21 to 4.44, while expectation scores ranged from 4.40 to 4.60. All indicators exhibited negative gap values, with an overall average gap of −0.178. Reliability recorded the largest gap (−0.223), followed by Responsiveness (−0.210), Assurance (−0.180), Tangibles (−0.160), and Empathy (−0.117). The paired samples t-test revealed significant differences in 14 indicators, while one indicator showed no significant difference. These findings indicate the need to improve service quality, particularly in reliability and responsiveness, to meet participants' expectations and support continuous improvement in certification services.

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Journal Info

Abbrev

dayasaing

Publisher

Subject

Decision Sciences, Operations Research & Management Other

Description

Jurnal Daya Saing (Online ISSN: 2541-4356 | Print ISSN : 2407-800X) published by Komunitas Manajemen Kompetitif. This journal published thrice in February, June and October. It contain the articles such as scientific papers (research and non-research), analytical studies, theoretical applications ...