<![CDATA[ABSTRACK Sustainable finance is an approach that integrates environmental, social, and governance (ESG) aspects into business activities and financing. In Indonesia, the implementation of sustainable finance continues to be promoted by the Financial Services Authority (OJK) through various regulations and sustainable finance roadmaps. OJK has also developed the Indonesian Sustainable Finance Taxonomy (TKBI), which can be used by businesses of various sizes, including MSMEs. The sample in this research consists of Usaha Mikro Kecil dan Menengah (MSME) players in West Surabaya, which has developed as an area for trade, culinary, and services. MSMEs become one of the main drivers of the local economy. However, the implementation of ESG principles in MSMEs still faces various obstacles. Some common challenges include a low understanding of ESG. The research results can be used as a basis for preparing strategic recommendations to improve MSMEs' readiness in applying ESG principles. The recommendations focus on increasing ESG literacy, strengthening human resource capacity, utilizing technology, expanding access to financing, and enhancing guidance and dissemination of regulations. Overall, these outcomes support the research goal of identifying challenges in ESG implementation and formulating strategies to increase the sustainability of MSMEs in West Surabaya]]>
Copyrights © 2026
