<![CDATA[Advancements in information and communication technology have driven a major transformation in business models and economic activities. Digitalization creates new opportunities for individuals to generate income without the constraints of time or location. One rapidly growing digital business model is affiliate marketing a commission-based system where individuals promote products or services via digital platforms and earn rewards for every successful transaction made through their affiliate links. Meanwhile, members of the PKK (Family Welfare Empowerment) organization play a strategic role in bolstering household economic resilience. However, many PKK members still lack digital literacy and the skills to use social media productively. This situation highlights a gap between available digital economic opportunities and the community's specifically PKK members' capacity to utilize technology. Consequently, a structured and practical training program was implemented to equip PKK members with the knowledge and skills needed for affiliate marketing, enabling them to leverage social media and online marketplaces as sources of additional income. Pre-test and post-test evaluations revealed a 42% average increase in participant empowerment levels, demonstrating that the community service initiative conducted as affiliate marketing training successfully enhanced the empowerment of the participating PKK members.]]>
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