Jurnal Keuangan dan Perbankan
Vol 13, No 2 (2009): May 2009

STRATEGI DIVERSIFIKASI TERHADAP KINERJA PERUSAHAAN

Shinta Heru Satoto (Unknown)



Article Info

Publish Date
23 Mar 2017

Abstract

The purposes of this research were to provide an empirical evidence of the influenceof diversification to the firm performance. This research used 75 manufacturer firms thatdiversified their business. It also used control variable that describe firms characteristic, such asfirm size, debt ratio, current ratio, and firm age. The empirical result showed that thediversification strategy negatively influenced firm performance. It could be because the firmin Indonesia was under the conditions of unstable economics.

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