Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan Komunikasi
Vol 1, No 2 (2010): Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan

PEMANFAATAN MULTIPLY UNTUK PEMASARAN PRODUK IKM DI YOGYAKARTA

Hernikawati, Dewi (Unknown)

Article Info

Publish Date
30 May 2016

Abstract

Multiply is one of the biogs that used by entrepreneurs to market their products. The method used in this research is a case study with a qualitative approach. Data were collected by conducting in-depth observation and interviews with informants (small and medium industry) in Yogyakarta. Multiply has advantages compared with mass media for cost and efficiency. Multiply used for business facilities are still very limited, only for young entrepreneurs who are creative and innovative with the Internet.

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Journal Info
Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan Komunikasi
Website

Abbrev

mti

Publisher

Puslitbang Aplikasi Informatika dan Informas dan Komunikasi Publik

Subject

Computer Science & IT Mathematics Social Sciences

Description

Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan Komunikasii adalah jurnal yang memuat makalah ilmiah bidang penelitian informatika dan informasi. Jurnal ini di terbitkan oleh Puslitbang Aptika dan IKP, Badan Litbang SDM, Kementerian Komunikasi dan Informatika RI. ...