Abstract,This study aims to determine the attitude and level of student satisfaction towards services Graduate Program, which in turn can be used as a basis in determining the service quality improvement strategies.Locations of Economics Graduate studies in Indonesia Banjarmasin, the sample of 102 students was taken by purposive random sampling. Attitudes measured by the indicator approach Fishbein (1) belief / confidence in the services and (2) evaluation of the performance of services while the satisfaction level is used to calculate the importance-performance analysis models with indicator (1) expectations of services and (2) the actual service kinerka services. Services attributes used in this study were 13 variables.The results showed that the attitude of students towards services Graduate Program has demonstrated (1) a positive attitude, (2) of the 13 attributes surveyed services there are still variables that have not reached the point of maximum satisfaction so that the student needs to be improved quality of service, (3) because the various limitations of the agency prioritized service quality improvement in the completeness of the book in the library graduate, graduate library journals completeness and transparency in the assessment system.
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