LEKSIKA
Vol 2, No 2 (2008)

SEMIOTIKA HORROR DALAM POSTER FILM

Widya Nirmalawati (Unknown)



Article Info

Publish Date
12 Jan 2018

Abstract

Poster is one of the media used by an industry to market the movie products to the publics. It functions to give a preview to the potential audiences about the content or the story in a movie. In 2000s, horror movies became the popular genre produced. Many directors compete to create the most scary. This article explores the messages of horror as reflected from the poster of the movie. It is also try to compare the way the horror is packaged through poster between the eastern culture and the western culture. This is done by applying Pierce’s theory of sign.

Copyrights © 2008






Journal Info

Abbrev

LEKSIKA

Publisher

Subject

Languange, Linguistic, Communication & Media

Description

Leksika is a journal on language, literature and language teaching. It is published by Faculty of Letters, Universitas Muhammadiyah Purwokerto, Central Java, Indonesia. Its issues are published twice a year in February and August. Leksika has been indexed in Google Scholar, Academia edu, Base, ...