Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis
Vol 11 No 2 (2018): Dinamika Ekonomi Jurnal Ekonomi dan Bisnis vol. 11 No.2 September 2018

PENGARUH PERSEPSI KEMUDAHAN, KEBERMANFATAAN, RISIKO DAN KEPERCAYAAN TERHADAP MINAT NASABAH MENGGUNAKAN INTERNET BANKING PADA PT BANK BUKOPIN Tbk BANJARMASIN

Ruslinda Agustina (STIE Nasional Banjarmasin)
Rizki Amalia Afriana (STIE Nasional Banjarmasin)
Arisa Safrina (Unknown)



Article Info

Publish Date
30 Sep 2018

Abstract

Abstract, The purpose of this study is to prove empirically whether there is an effect of perceived ease, usefulness, risk and trust in the interests of customers using internet banking at PT Bank Bukopin, Tbk Banjarmasin. The sampling technique uses incident sampling, by distributing questionnaires to customers who incidentally meet with researchers as many as 73 respondents who use internet banking in November and December 2017. Processing with the help of SPSS version 16 test equipment. The results showed that perceptions of usefulness affect the interests of customers using internet banking, this is because customers assume that using internet banking has benefits so that customers are interested in using the internet banking. While perceptions of ease, risk and trust do not affect the interests of customers to use bankint's internet, this is because customers feel that it is not easy and less understandable to use internet banking, then customers feel that using internet banking has no risk and can provide good information for customers, and there is a sense of customer concern in using internet banking so that customers do not trust to use the internet banking.

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Journal Info

Abbrev

jdeb

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences Other

Description

Jurnal dinamika Ekonomi adalah jurnal ilmiah yang diterbitkan oleh Sekolah Tinggi Ilmu Ekonomi Nasional Banjarmasin. Terbit pertama kali tahun 2004. Dari tahun ke tahun jurnal ini tumbuh dan terus hadir hingga saat ini. Jurnal Dinamika Ekonomi mempunyai tujuan mengembangkan kajian ilmiah di bidang ...