Mediasi: Journal of International Relations


THE DYNAMICS OF INTERNET-BASED MULTINATIONAL CORPORATIONS IN CHINA: YAHOO! CHINA CASE

Rafsyanjani Mohammad (Unknown)



Article Info

Publish Date
02 Dec 2018

Abstract

Abstract              This paper aims to analyze the dynamics of internet-based multinational companies in China with a special focus on the discussion of the factors behind the closure of Yahoo! Inc.’s business operations in China by 2015. In order to answer this research question, this paper uses a qualitative method based on literature study as a research method. Based on the theoretical approach offered by obsolescing bargain theory and Porter's five forces model, this research conclude that the Yahoo! Inc.’s withdrawal from the Chinese market due to the accumulation of the increasingly stringent Chinese Government regulation on the internet and the increasingly competitive domestic internet industry. Strict regulation is representation of the "shift of bargaining advantage" while market competitiveness is evidence of Yahoo! Inc.’s lack of competitive advantage.Keywords: China, Internet, Multinational Corporations, Yahoo! Inc.

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Journal Info

Abbrev

mediasi

Publisher

Subject

Religion Humanities Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Aim and Scope Mediasi is a journal published by the University of Darussalam Gontor with its focus and scope related to International Affairs such as: Islamic Contemporary Issues International Relations Studies Diplomacy Islamic Diplomacy Political Economics International Law International Security ...