Jurnal Manajemen Pemasaran
Vol. 8 No. 1 (2014): APRIL 2014

LEARNING ORGANIZATION, KOMITMEN PADA ORGANISASI, KEPUASAN KERJA, EFEKTIVITAS PENERAPAN SISTEM ISO DAN DAMPAKNYA TERHADAP KINERJA ORGANISASI (STUDI KASUS STAF ADMINISTRASI UK PETRA SURABAYA)

Monica Ida Uniati (Fakultas Ekonomi, Universitas Kristen Petra Jl. Siwalankerto 121-131, Surabaya 60236)



Article Info

Publish Date
01 May 2014

Abstract

This research analyzes the simultaneous effects of Learning Organization (LO), Job Satisfaction, Effectiveness of ISO Implementation, Organizational Commitment on Organizational Performanace as perceived by the staff of administrative supporting units. The result of data processing shows that there is not any direct effect of LO on Orgnizational Performace. However, there is a strong positive effect of LO toward Organizational Performance through Job Satisfaction. LO does not have a direct effect on Organizational Commitment, however, the strong positive effect of LO toward Organizational Performance is formed through Job Satisfaction and Organizational Commitment. This research also found that there is a negative effect of Effectiveness of ISO Implementation on Job Satisfaction, which simultaneously weakens the effect of LO on Organizational Performance through Job Satisfaction.

Copyrights © 2014






Journal Info

Abbrev

mar

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Managemen Pemasaran dipublikasikan secara berkala setiap tahun oleh Program Studi Manajemen Pemasaran Universitas Kristen Petra Surabaya. Tujuan Jurnal Manajemen Pemasaran adalah: 1. Menyebarluaskan pengetahuan, penemuan, dan pengembangan ilmu pemasaran secara teori maupun praktis melalui ...