IDENTITAS BUDAYA SEKTOR AUDIOVISUAL DI IDENTITAS BUDAYA SEKTOR AUDIOVISUAL DI

Windarsih, Ana ( Pusat Penelitian Kemasyarakatan dan Kebudayaan (P2KK-LIPI))

Jurnal Masyarakat dan Budaya
Vol 11, No 2 (2009)

Audiovisual sector is an important factor in American,
because this sector gives growing revenue more than other
sectors like automotive industry, transportation,
manufacturing and petrochemicals. American has interest for
growing industry that comfortable with imperialism system
as an American’s ideology. In the other hand, for developing
countries including Indonesian as importer products
American have the amazing cultural identities. How
struggle’s Indonesian defend cultural identities and what
Indonesian’s cultural diversity can empower and can counter
American products blooding.
Key words: cultural identity, audiovisual sector, free trade