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JURNAL BISNIS STRATEGI

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Published by Universitas Diponegoro

ISSN : 14101246 EISSN : 25801171 DOI : -

Core Subject : Economy, Science,

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Jurnal Bisnis Strategi ( P-ISSN : 1410-1246, E-ISSN : 2580-1171 ) is an open access and peer-reviewed published by Department of Magister Management, Faculty of Economics and Business, Universitas Diponegoro, Indonesia. This journal published twice a year (juli and desember). The scope of journal is Business Strategy, Strategic Management, Financial Management, Organization, Human Resource Management, Organizational Behavior, Marketing, Marketing Strategy.

Arjuna Subject : -

Articles 7 Documents

Search results for , issue "Vol 16, No 2 (2007): Desember" : 7 Documents clear

EKSPLOITASI SINERGI DIVERSIFIKASI Sulastri, Sulastri
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

The motivation of a company to choose business diversification is amongst others are: (1) to gain synergy advantage from the use of shrafng assets that have the implication on joint cost and cost advantage. (2) to gain synergy advantage from risk sharing through developing product substitution for the purpose of risk overcoming from declining product cycle. (3) to gain synergy advantage from fund sharing which implcates fund transfer from one business unit to another. The exploitation of diversification of synergy done through many ways in the end are expected to produce performance. However, some studies found that companies that had diversified did not create value, specifically for companies that choose unrelated diversification strategies. This study focus on the determinants of the exploitation of the diversification of synergy: do companies diversify both related business or unrelated business to gain operational or financial synergy advantage which in the end will improve performance.The analysis done trouhg even study data (at the time diversification) from 1990 to 2002 with a sample at 110 companies. Data analysis techniques use structural equation model using AMOS Version 4. 1. In empirical test, samples are specified into 4 (four) groups which are : 1) full sample; samples are analyzed overall without distinguishing diversification strategic choice group and samples that are grouped based other characteristics diversification strategic choices that are : 1) dominant business, 2) related business, and 3) unrelated business. Based on the structural equation procedure in multivariate analysis, some assumption are tested: univariat outliers, multivariate outliers, normality and multicol/inierity. Then, the test results of the data based on multivariate analysis assumption of structural equation are presented.This study proves that diversification with financial synergy exploitation could be done through related or unrelated business. Financial synergy exploitation could use internal fund (free cash flow), external fund (debts) on the combination. However, the use of external fund reduces performance compared to the use of internal fund. The decreasing value occurs more on unrelated business compared to the related business. On the other hand operational synergy exploitation occures on related and dominant business but do not create value. The sources of non value creation on related business are caused by the inefficiency of internal transaction and over overinvestment. The sources of non value creation on dominant business are the inefficiency in the uses of assets and overinvestment.Â

INFORMASI, ORIENTASI PASAR, DAN IMPLEMENTASI STRATEGI DIFERENSIASI TERHADAP KUALITAS LAYANAN DALAM MENCAPAI KEUNGGULAN BERSAING (STUDI KASUS PADA RUMAH SAKIT ISLAM SULTAN AGUNG SEMARANG) Raharjo, Susilo Toto; Poerbantoro, Heri
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

This research is conducted on the basis of, or because of, the difference of research view/ the gap research concerning influence of service quality in improving competitive advantage. Research of Churchill (1994) yields conclusion, that quality of service more is having an effect on profitability than on company competitive advantage. Whlle research of James L Wahlers (1994) and Kohli (1997) yields conclusion which much the same to, that quality of service have an effect on competitive advantage. According to Kutcher (2000), competitive advantage is also influenced by strategy implementation of differentiation. There are some factors influencing the quality of service (Servqual), for example usage of information technology and company orientation.At healthcare industry, quality of service represent key factor in improving competitive advantage. This research is done at hospital which is its service indicator still under efficiency boundary/limit, where this problem depict the quality of service which still lower and competitive advantage position less beneficial.This research use all structural functionaries/officers in all management level from board of directors till supervisor as research object. Data collecting is done with enquette method which filled by the structural officers. By using SEM, it is found that quality of service influenced by usage of information technology and market orientation. Furthermore, It is found that quality of service and implementation of differentiation strategy have an effect on competitive advantage. This research model can fulfill specified criterion of "goodness of fit.â€ Pursuant to this matter, hence suggested that company improve competitive advantage through improvement of service quality and correct implementation of differentiation strategy.

ANALISIS PENGARUH SUMBERDAYA ORGANISASI, KEWIRAUSAHAAN, TEKNOLOGI DAN FOREX RATE TERHADAP KINERJA EKSPOR INDUSTRI TEKSTIL DAN PRODUK TEKSTIL (TPT) INDONESIA Sinaga, Dadjim
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

This research studies the influence company resources (organization, enterprenuership, technology) and forex rate perception to export performance of textile industry and textile product in Indonesia. The Research object is to examine 60 industrial company of TPT in Banten (West Java) and DKI Jakarta. The result of the research indicates that simultanly independent variable (company resources and Forex rate) can predict probability the dependent variable - export performance 63, 4 %, and the rest of 36,4 % by other factor which is not include in this research.Parsially, the resources in technology and organization cannot predict exporting performance probability, because regresion model from each variable are not signifiqant, namely, 0, 116 > 0,05 and 0,636 > 0,05 (real level 5%). However, entreprenuership and perception regarding forex rate can predict export performance probability, at the value of signifiqancy to both variable namely, each of them equal to 0, 00 < 0, 05.This research is expected can be benefit to TPT industry for improving the global market competitiveness, and also for researchers in area company resources and forex rate related to development of theory and related to company manufacture competitiveness in global market.

PERANAN PENGHARAPAN DALAM PENGAMBILAN KEPUTUSAN PENENTUAN WAKTU JATUH TEMPO DEPOSITO DAN HUBUNGAN ANTAR SUKU BUNGA DEPOSITO DENGAN JATUH TEMPO YANG BERBEDA Maryatmo, R
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

The research is dedicated to investigate the role of expectation to the a/location of assets, especially to time deposite assets with different maturity. The transmision among time deposite with different maturity is through the interest differential. The equilibrium condition of the allocation of time deposite assets with different maturity is what so called with term structure. Testing the equilibrium condition of term structure means reveals the perfectness of the market, and perfectness of the information. Perfectness of the information on the term structure implies that interest rate is market determined, and agents perfectly learn from the market and formulate their expectation, and in return it influences the market. Important information which is considered by the agents to reformulate their expectation is inflation rate. Agents have long memory on inflation information. Six or seven month information on inflation rate is examined by the agents in order to determine the allocation of their time deposite assets with different maturity.

ANALISIS EKONOMI USAHATANI HORTIKULTURA SEBAGAI KOMODITI UNGGULAN AGRIBISNIS DI DAERAH KABUPATEN PELALAWAN PROVINSI RIAU Isyandi, B
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Agribusiness approach is absolutely required to empower the economic of rural community, and it is expected to reduce income disparity of society. The study showed that there are several prime commodities such as banana, durian, orange, and pare, cucumber, kacang panjang. Those commodities would grow in Pelalawan promisingly. The result were considered from several aspects such as economic efficiency, feasibility of land, market possibilities, and community interests.

PENGARUH HARGA SAHAM, VOLUME PERDAGANGAN DAN VARIAN RETURN TERHADAP BID - ASK SPREAD PADA MASA SEBELUM DAN SESUDAH STOCK SPLIT DI BURSA EFEK JAKARTA PERIODE 2000 - 2004 Syaichu, Muhamad; Puspito, Novia Ike
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Emitter as a company can not run from various economic occurrences. These economic occurrences are accepted by market as information that will be responded by all market participle troughs the stocks trade activity in capital market. Stock split is an activity to increase the number of stocks and will influence the stocks liquidity. One of the responses can be perceived by bid-ask spread.This research aims to analyze whether stock price, trading volume and variance of return have an effect to bid-ask spread around the announcement of stock split. In addition, this research also aims to examine the influence of the announcement of stock split on bid-ask spread. This research used 39 companies announcing of stock split in the Jakarta Stock Exchange during 2000-2004. Perception was conducted 5 days before until 5 days after stock split. A multiple regression analysis was used to examine the effect of stock price, trading volume and variance of return on bid-ask spread. Furthermore, this research used paired sample t-test analysis to examine the different of bid-ask spread before and after the announcement of stock split.The result indicates that stock price had a positive insignificant influence on bid-ask spread before stock split, but stock price had a positive significant influence on bid-ask spread after stock split. Trading volume and variance of return had a positive significant influence on bid-ask spread before and after stock split. The result also shows that there was significant difference between bid-ask spread before and after the announcement of stock split.

PENGARUH PELAKSANAAN CORPORATE GOVERNANCE TERHADAP KINERJA KEUANGAN PERUSAHAAN YANG TERMASUK DALAM JAKARTA ISLAMIC INDEX Amalia, Dewi; Permana, Adrian Dwi
JURNAL BISNIS STRATEGI Vol 16, No 2 (2007): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

This study is purpose to provide empirical evidence of the influence of applying the corporate governance principle to the financial performance. The examined factors on this research are disclosure, institutional ownership, board of directors, independent board of camisioner, audit committee, and financial performance.The data was collected using purposive sampling method. The number of samples of the company was 11 during the period of 2002-2006. Using a sample of Jakarta Islamic Index, we provide evidence that the corporate governance principle consist of disclosure, institutional ownership, board of directors, independent board of comisioner, and audit committee statistically significant influence to financial performance simultaneously. The result indicate that investors believe that the corporate which used the corporate governance principle as a positive signal ta evaluate the future prospect of the firm.

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