Jurnal Manajemen Strategi dan Aplikasi Bisnis
The focus of JMSAB are to promote strategic management and stimulate discussions, deliberations and debates on different management science strategies, principles, models, methodologies, techniques, applications in the field of business, commerce, industry, and government.
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<![CDATA[Pengaruh dana pihak ketiga, kecukupan modal dan penyaluran kredit terhadap profitabilitas bank ]]>
<![CDATA[Sudarmin Parenrengi]]>;
<![CDATA[Tyahya Whisnu Hendratni]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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DOI: 10.36407/jmsab.v1i1.15
<![CDATA[This study aims to provide empirical evidence about the effect of DPK (Third Party Funds), CAR (Capital Adequacy Ratio), LDR (Loan to Deposit Ratio), and BOPO (Operating Expenses to Operating Income) on the profitability (ROA) of state banks. The multiple linear regression with classic assumption test was used to hypothesis testing. The results showed that DPK, LDR, and BOPO had a positive and significant effect on ROA, while CAR has no significantly effect. Among all the independent variables studied, DPK is the dominant variable affecting ROA, and, ROA can explained by the variables studied at 81.4% while the remainder was explained by other factors not included in the study.]]>
<![CDATA[Pengaruh kemudahan penggunaan, kepercayaan konsumen dan kreativitas iklan terhadap minat beli konsumen online-shop ]]>
<![CDATA[Khusnul Khotimah]]>;
<![CDATA[Febriansyah Febriansyah]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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DOI: 10.36407/jmsab.v1i1.16
<![CDATA[This study aims to determine the effect of ease of use, consumer trust and advertising creativity on consumer buying interest in online buying and selling sites, Bukalapak.com. This study uses a quantitative approach by conducting surveys and tests on 115 respondents. In the data analysis technique used is multiple linear regression analysis. The testing technique using the help of the SPSS 22 system. The results of hypothesis testing (t test) which shows that the variables of consumer trust and advertising creativity have a significant effect on the performance variable. But the ease of use variable has no significant effect on performance variables. The conclusion of this study is that consumer trust and advertising creativity are the most dominant variables for buying interest.]]>
<![CDATA[Prediksi financial distress dalam mengukur kinerja perusahaan manufaktur ]]>
<![CDATA[Eko Sulastri]]>;
<![CDATA[Rachma Zannati]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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DOI: 10.36407/jmsab.v1i1.17
<![CDATA[This study aims to provide empirical evidence regarding the effect of Current Ratio, Total Asset Turn Over, Total Debt to Equity, and Net Profit Margin on Financial Distress measured using EPS (Earning per Share). The object of this study is the automotive and component manufacturing and textile and garment sector manufacturing companies listed on the IDX for the 2013-2017 period. Based on the purposive sampling method, based on predetermined criteria, 25 companies were selected as research samples. The analytical technique used is logistic regression. The results showed that the effect of Current Ratio, Total Asset Turn Over, positive had no effect on Financial Distress, while Total Debt to Equity, and Net Profit Margin were positive and significant towards Financial Distress]]>
<![CDATA[Pengaruh bauran promosi dan brand awareness terhadap minat beli topi kulit eervoleather ]]>
<![CDATA[Muhammad Anza Bahrunsyah]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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DOI: 10.36407/jmsab.v1i1.18
<![CDATA[The purpose of this research is to understand the influence of major promotions and brand awareness towardspurchase intention Eervoleather hat. The research is a quantitative research using the SPSS Statistik 20 program with 111 respondents which are students of General Soedirman Unversity who haveknown promotion activity from Eervoleather by using nonprobability sampling technique and Incidental Sampling. The result of hypothesis analysis show that promotion mix influence significantly to purchase intention; brand awareness influence significantly topurchase intention; and promotion mix and brand awareness have significant effect simultaneously to purchase intention.]]>
<![CDATA[Hubungan dukungan organisasi, kepuasan kerja, dan organizational citizenship behavior: pendekatan partial least square ]]>
<![CDATA[Pingki Rizki Cahyani]]>;
<![CDATA[Hendryadi Hendryadi]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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DOI: 10.36407/jmsab.v1i1.19
<![CDATA[This study aims to examine the relationship of perceptions of organizational support (POS), job satisfaction and organizational citizenship behavior (OCB) in the government sector. The survey approach was carried out to obtain data through questionnaires. A total of 60 employees were used as research samples. Partial least square structural equation modeling (PLS-SEM) is used to test hypotheses. The results showed that: there was a positive relationship between POS and job satisfaction and OCB, job satisfaction was significantly correlated with OCB. In addition, job satisfaction has proven to play a role as a mediator for POS relations with OCB. This research contributes to efforts to increase OCB in the government sector,]]>
<![CDATA[Dampak pemantauan sejawat terhadap biaya kafalah: pendekatan eksperimen ]]>
<![CDATA[Agus Munandar]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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DOI: 10.36407/jmsab.v1i1.14
<![CDATA[This study aims to examines impact of peer monitoring on cost of kafalah financing. Based on mixed results on severals recents studies and the significance of this issue to islamic banking costing, it is important to recognize the condition under context to reduce cost kafalah financing. This study employes experimental method for confirming hypothesis. This study provides evidence that peer monitoring reduces cost of non-repayment in kafalah financing. This findings give implication for banks management when provides kafalah financing.]]>
<![CDATA[Pengaruh citra merek dan kualitas produk terhadap loyalitas konsumen sepatu futsal ]]>
<![CDATA[Filemon Redo]]>;
<![CDATA[Donant Alananto Iskandar]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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<![CDATA[This study aims to determine whether there is an influence between brand image and product quality on consumer loyalty for Nike futsal shoes in East Jakarta. This research uses a quantitative approach through a survey of 88 users of Nike futsal shoes. The sampling method is non probability sampling. The results of the hypothesis (t test) indicate that the brand image variable is significantly related to consumer loyalty. This is indicated by t count 2.139 which is greater than t table and product quality variables are also significantly related to consumer loyalty with t count 2.082 which is greater than t table. The conclusion from this study that the brand image and product quality variables are related to consumer loyalty. This can be interpreted that, decrease or increase in customer loyalty depends on the brand image of the quality of products made and in accordance with the needs and desires of consumers]]>
<![CDATA[Pengaruh profitabilitas, likuiditas, solvabilitas terhadap harga saham ]]>
<![CDATA[Idris Ramadhani]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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<![CDATA[The research objective is to analyze the effects of profitability, liquidity, and solvency on stock prices. Data were collected using purposive sampling method, the samples that meet the criteria are 43 manufacturing companies listed on IDX in the period 2013-2017. Through the panel data regression analysis shows that profitability and solvency have no significant effect on stock prices, but liquidity has a significant effect on stock prices. Practical implications for investors and companies are discussed in this paper.]]>
<![CDATA[Pengaruh earning per share, net profit margin, price earning ratio terhadap return saham ]]>
<![CDATA[Sarah Rafi Wulandari]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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<![CDATA[The research aims to provide empirical evidence of the relationship between Earning Per Share (EPS), Net Profit Margin (NPM), and Price Earning Ratio (PER) on stock returns. Data sample companies are listed on IDX in the Property and Real Estate sector for the 2012-2016 period using the purposive sampling method. Based on the analysis using multiple linear regression, the results of the study prove that earnings per share can affect stock returns. Whereas Net Profit Margin and Price Earning Ratio have no significant effect on stock returns. This research can provide practitioners with useful information to evaluate the factors that influence stock returns in the property and real estate sector.]]>
<![CDATA[Mekanisme GCG dan leverage terhadap manajemen laba pada sektor manufaktur ]]>
<![CDATA[Hildah Hildah]]>;
<![CDATA[Santi Retno Sari]]>
<![CDATA[ Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 1 No 1 (2018) ]]>
Publisher : <![CDATA[Lembaga Pengembangan Manajemen dan Publikasi Imperium ]]>
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<![CDATA[This study aims to provide empirical evidence regarding the effect of Good Corporate Governance and Leverage on Earnings Management. The object of this research is Manufacturing companies registered in IDX for the period 2012-2016 using purposive sampling techniques in data collection. Testing the hypothesis of the study using panel data regression analysis techniques with E-Views 8. The findings in this study that all variables can have a direct effect on earnings management. Also, the Audit Committee, the Board of Directors and Leverage cannot influence earnings management, while the Independent Commissioner has a significant effect on earnings management. Practical implications can be found in this article.]]>
