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Contact Name
Fahrul Eiza
Contact Email
riza.fahrul@gmail.com
Phone
+6281289325912
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Gedung Universitas Bunda Mulia Lt 3, Jl. Lodan Raya No 2 Ancol, Jakarta Utara
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INDONESIA
Business Management Journal Program Studi Manajemen
ISSN : 19070896     EISSN : 25986775     DOI : -
Business Management Journal (BMJ) is a scientific journal managed by the Bunda Mulia University Management Study Program. BMJ is published twice a year. BMJ publishes scientific articles resulting from empirical research in the field of management science. BMJ accepts scientific papers written by lecturers, researchers or students in the fields of financial management, marketing management, human resource management and strategic and operational management.
Articles 6 Documents
Search results for , issue "Vol 14, No 2 (2018): Business Management Journal" : 6 Documents clear
PENGARUH AESTHETIC, ESCAPE, EXPLORATION DAN CONVENIENCE TERHADAP MALL SHOPPING BEHAVIOR DI ERA TREN BERBELANJA ONLINE Novita Novita
Business Management Journal Vol 14, No 2 (2018): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (907.225 KB) | DOI: 10.30813/bmj.v14i2.1473

Abstract

Traditionally, mall developers have tried to attract consumers through store diversity and availability of products in one place (one-stop shopping concept). But now, consumer market is more segmented. To obtain customer loyalty, mall must be able to attract unique motives and experiential needs, not just offering a shopping place that provides complete items at attractive prices. This paper aims to answer a major challenges in the success of the mall to attract visitors on the online shopping trends. Data were collected using questionnaires to mall visitors in Jakarta. A sample of 380 was analyzed using Multiple Linear Regression. This study suggests that physical shopping centers must be create a new atmosphere to attract different segments. hopping malls must provide different concepts and create new experiences that consumers can’t get in online purchases. Keywords : aesthetic, exploration, escape, convenience, mall shopping behavior.
ANALISIS KINERJA KEUANGAN LEMBAGA PERKREDITAN DESA ADAT BANGKANG BAKTISERAGA MENGGUNAKAN ANALISIS DU PONT Putri Anggreni
Business Management Journal Vol 14, No 2 (2018): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (809.434 KB) | DOI: 10.30813/bmj.v14i2.1469

Abstract

The management is required to always introspect condition of the company, especially in terms of financialnya, because it holds the key to life and death of the company. The condition that the  company should always be monitored, can be done by analyzing the financial statements themselves, which generally consist of a balance sheet and income statement. Through the analysis of the financial statements can be found successful achievement of achievement demonstrated by the absence of a healthy financial statements, which is the basis of performance appraisal or part of the existing work in the company.Used in this study to analyze the financial statements is Du Pont, aims to determine the state of Indigenous Village Credit Institutions Bangkang Baktiseraga which was done by measuring the financial performance. Analysis of Du Pont is one of the techniques that are thorough financial analysis, management can determine the level of efficiency of capital use. Financial performance results obtained from the calculation of Return on Assets and Return on Equity from year to year decline, but is still in good health as above average standard of Bank Indonesia. Village Credit Institutions should determine the condition of future performance in order to be a better performance than the previous year and the profit achieved will also be maximized. Key words: Financial Performance, LPD, ROA, ROE, Du Pont Analysis
PERENCANAAN MANAJEMEN STRATEGIS DAN KEPUASAN KERJA TERHADAP KINERJA PEGAWAI (Studi Kasus pada KRL Commuter Line Bogor-Jakarta). Raymundus I Wayan Ray
Business Management Journal Vol 14, No 2 (2018): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (865.424 KB) | DOI: 10.30813/bmj.v14i2.1474

Abstract

The purpose of this research is to know and analyze employee performance at PT Kereta Api Indonesia (Persero) Bogor-Jakarta. Variables used to measure employee performance arestrategic planning management variables and job satisfaction. The population of this study is all employees at PT Kereta Api Indonesia (Persero) Bogor-Jakarta which pledges ± 550 people. The research data is derived from the results of the questionnaire distribution directly. Questionnaires distributed to employees as many as 55 people using accidental sampling technique. Data management in this research using method with quantitative approach. Data analysis technique used is multiple linear regression analysis calculated using SPSS program aid. The result of the research shows that (1) strategic management planning has a positive and significant effect on employee performance at PT Kereta Api Indonesia (Persero) Bogor-Jakarta. (2) Job satisfaction has a positive and significant effect on employee performance at PT Kereta Api Indonesia Persero) Bogor- Jakarta. (3) strategic management planning and job satisfaction simultaneously have a positive and significant effect on employee performance at PT Kereta Api Indonesia (Persero) Bogor-Jakarta. Keywords: Strategic Management Planning, Job Satisfaction, Employee Performance
PENGARUH BUNGA DEPOSITO DAN NILAI TUKAR TERHADAP PENDAPATAN PERKAPITA DI INDONESIA (1995-2017) Francisca Sestri Goestjahjanti
Business Management Journal Vol 14, No 2 (2018): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (935.142 KB) | DOI: 10.30813/bmj.v14i2.1468

Abstract

The purpose of this study is to analyze and assess the magnitude of simultaneously and partially influence of deposit interest and exchange rates to income per capita in Indonesia. This research used secondary data time series for 23 years since 1995 up to 2017. The study method used explanatory research to explain the causal relationship between the variables in a model through hypothesis test. The analyzes employed statistical technique of linear regression with the software E-Views 7 and SPSS-22.The results of the study showed that these variables time deposit rate and xchange rate are simultaneously and partially give significant effects to income percapita in Indonesia period 1995-2017 Keywords : Time deposit rate, Exchange rate, Income per Capita.
PENGARUH KEPERCAYAAN DAN RISIKO TERPERSEPSI TERHADAP KEPUTUSAN PEMBELIAN DARING DENGAN HARGA TERPERSEPSI SEBAGAI VARIABEL PEMODERASI (STUDI KASUS PADA SHOPEE INDONESIA) Tisia Priskila
Business Management Journal Vol 14, No 2 (2018): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (934.805 KB) | DOI: 10.30813/bmj.v14i2.1471

Abstract

This study aims to determine the effect of trust and risk perception on online purchasing decisions and the influence of price perception as a moderator variable on trust, risk perception, and online purchasing decisions. The analysis method used is PLS-SEM (Partial Least Square-Structural Equation Modeling) with a sample of 100 respondents. The results show that trust has a positive effect on online purchasing decisions and perceived risk has a negative effect on online purchasing decisions. Perceived price as a moderating variable weakens the influence of trust on online purchasing decisions but it does not have an influence on the relationship between risk perception and online buying decisions.Keywords: trust, perceived risk, perceived price, purchase decision
ANALISIS KARAKTERISTIK PEMBEDA ANTARA WIRAUSAHAWAN DAN NON-WIRAUSAHAWAN Budi Budi
Business Management Journal Vol 14, No 2 (2018): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (707.681 KB) | DOI: 10.30813/bmj.v14i2.1472

Abstract

Some basic elements in entrepreneurship education are: characters, skills, processes and behaviors. Therefore,it is important to know what are the characteristics that distinguishing between an entrepreneur and nonentrepreneur,and then infuse these distinguishing characteristics to the participants in entrepreneurshipeducation. This study aims to investigate the difference characteristics between entrepreneurs and nonentrepreneursin general. Specifically those differences are furtherly divided into several categories, such asbetween women, between men, between social educational background, between educational background inengineering and design. The methodology used is quantitative research, instrument development is done byreviewing the literature. Respondents were alumni of University of Bunda Mulia, whereas data collection wasconducted through a questionnaire distributed online. Data was analyzed using SPSS software. And Mann-Whitney's test were performed. Results showed that the characteristics that distinguishing entrepreneurs andnon-entrepreneurs in general are oriented opportunities, for distinguishing men entrepreneurs and nonentrepreneursis oriented opportunities, for distinguishing entrepreneurs and non-entrepreneurs with educational background in engineering and design is self confident. Eventually and there are no characteristics differences between women entrepreneurs and non enterpreneurs, and social educational background entrepreneurs and non-entrepreneurs. There are not many distinguished characteristics between an entrepreneur and non-entrepreneur in reality raises a question of whether there are other more dominant factors beside psychological characteristics to turn entrepreneurial intentions into entrepreneur in reality. More extensive research is needed to determine whether other exogenous variables such as perceived subjective norms or propensity to act more decisive to turn entrepreneurial intentions into entrepreneur in reality.Keywords: entrepreneur, characteristic.

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