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ARTic
Published by Universitas Komputer Indonesia
ISSN : -     EISSN : 27152618     DOI : https://doi.org/10.34010/artic
Core Subject : Art,
Arts
The aim of ARTic journal is the dissemination of knowledge related to design. It covers particular issues on education, practice, and research of design (Interior, Industrial Product, and Visual Communication) . Letters and commentaries of our published articles are welcome.
Arjuna Subject : Seni dan Humaniora - Seni Visual dan Seni Pertunjukan
Articles 5 Documents
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Search results for , issue "Vol 1 No 1 (2018)" : 5 Documents clear
KUALITAS VISUAL DAN REPRESENTASI FOTO MAKANAN KULINER BANDUNG DI INSTAGRAM Irma Rochmawati
ARTic Vol 1 No 1 (2018)
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/artic.2018.1.2373.1-12

Abstract

Food photography is now becoming popular in the form of online photo sharing through social media Instagram. The phenomenon of photography using the camera on mobile device and spread to social media Instagram produce different visual quality and representations, especially to the object of food. In this research also discussed the development of food photography from the birth of photographic technology (non-photo technique), the technological change from mechanical to digital photography, until the born of Instagram photographic technology in food photography and share it widely to social media. This study aims to find out the causes and the factors that affected of the differences in the visual quality and representation of food photography that spread in Instagram. By using descriptive qualitative method through observation of food photography spread on Instagram, analyzes each food photograph that were examined from visual elements, should be able to represent the reality of the food object or not. Results from the study indicate that there are differences in visual quality and representation of the food photography spread in social media Instagram in case study of Bandung Culinary. The visual quality of photography determined by the quality of camera and capability of the photographer (maker) in photographic techniques. The Visualization of food photography can not fully represent the reality, because it involves not only the sense of sight (visual) but also involve other sense, such as auditory. Through a good understanding, expecting the designers and photographers of food can be more precise in making design decisions including the selection of the visual elements because they already know the impact of generated representation.
VISUALISASI BUDAYA SUNDA DALAM KOMIK MAD HURI DAN SI BOGEL PADA MAJALAH MANGLÉ Setia Surya Kusumah
ARTic Vol 1 No 1 (2018)
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/artic.2018.1.2375.21-32

Abstract

The comic strip of “Mad Huri” and “Si Bogel” are comics found inside Mangle magazine. Those comics tell about Sundanese story and its cultural backgrounds. The research study those comic strips which aims to find out the uniqueness of their visualizations, image and story-telling style using visual language as the structure of visual communication. The methodology used was Primadi Tabrani visual language analysis. The methodology explained how an object can explain its message through the image contents (Isi Wimba), the image way (Cara Wimba), and its grammar so it can tell the story. From the research it was concluded that “Mad Huri” and “Si Bogel” comic strips had unique Sundanese characteristics supported by the image contents (Isi Wimba) in accordance with the stereotypes of Sundanese society on the characteristics of their figures based on their outfits and Sundanese attributes, face posture and body shapes, and levels on society. The background of the image caught the Sundanese natural environment such as the uniqueness of architectural. Moreover, the comic strips showed a leuit and a lisung which meant that Sundanese people were still preserve their culture as their system of technology. The image way with the natural point of views communicated the social levels of the upper and the lower social classes (menak and somah) and Sundanese etiquette. Stylized depiction caught the reality of Sundanese culture in real situation. The inner grammar showed the uniqueness of gesture in Sundanese people such as emok, sila tutug, honorary behaviors that show the relationships on how a personal attribute can affect gestures. The outer grammar on the frequency of appearance showed that those comics were affected by traditional story telling.
PENGARUH WARNA BAGI PENIKMAT FOTOGRAFI LANSKAP Tony Kurniawan
ARTic Vol 1 No 1 (2018)
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/artic.2018.1.2376.13-20

Abstract

Landscape photography started with black and white photos. There is a tradition of landscape photography that began more than 150 years ago. At the time, the photographer using film that is very slow and very less sensitivity. So the landscape becomes a perfect subject for a photograph. The reason is because the landscape is not moving during the long exposure. At that time also for landscape photography became a way to discover and explore the world. Landscape photography strange turn at the beginning of the 1900s when photographers think they should be like a painter and create an image that does not look too real. Up until now photography landscape continues to evolve. This raises the serious effect of the emergence of different representations of landscape photography. Based on these problems researchers conducted the study by dissecting photos - landscape both color and black and white of the few photographers in Indonesia with using visual analysis (composition, light, color, etc.). Based on visual analysis of some landscape color and black and white photos found several factors that influence the weather and light and dark colors, the experience and knowledge of the photographer affects the photo. Representation of a landscape photo color is affected by color. Chartreuse colors - brass provides warmth while -biruan bluish color gives the impression of cold. Landscape photography in black and white are displayed with more talk about sharpness, detail and atmosphere that feels somewhere. black and white landscape photography represents nature becomes visible not too real. Photo black and white landscape provide opportunities for photo connoisseurs imagination. Photography landscape aesthetics and beauty because the photographer as creator photograph to enter the spirit of adventure, self-expression and even culture in the work.
FRAMING DAN REPRESENTASI SIMBOL ABSTRAK (STUDI KASUS SAMPUL NOVEL SUPERNOVA) Ria Fathya Luqman
ARTic Vol 1 No 1 (2018)
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/artic.2018.1.2378.33-40

Abstract

At year 2012-2014, Bentang Pustaka Publisher, republished 5 Supernova novels by Dee Lestari which the cover was designed by Fahmi Ilmansyah with displays visual abstract symbol on the novels cover. This research discusses 5 Supernova cover published by Bentang Pustaka publisher. The novels is Supernova series 1 Kesatria, Putri, dan Bintang Jatuh, series 2 Akar, series 3 Petir, series 4 Partikel, and series 5 Gelombang. The methodology of study uses qualitative method that approach framing analysis that is a discussion of selection an aspect of an issue or reality to make it look more attractive. The result shows that the designer has been done framing 5 cover of Supernova novel Bentang Pustaka publisher with visualization of abstract symbol on the cover that is Supernova series 1, 3, and 5 cover selecting climax of the story, while series 2 and 4 cover selecting conflict of the story. As well as meaning of the abstract symbols and reality on the novel that has been selected, except on the series 5 cover. From this research, it can be concluded that designer have framed section are important in the novels and external factor of the novels content, as a long age of novels, segmentation, and effort to build a visual identity of it also effect to designer is framing on showing visual abstract symbol on the cover of Supernova novels.
PERAN ANAK-ANAK DALAM IKLAN TELEVISI Linda Mega Silviana
ARTic Vol 1 No 1 (2018)
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/artic.2018.1.2381.41-49

Abstract

Television advertisements played by children get violations related to advertising rules called EPI (Etika Pariwara Indonesia), including Tri Indie + ads, Wall’s Selection ads, and Forvita margarine advertisements. The message contained in the advertisements studied emphasizes more on the description of the nature, character, and way of view of children about the life around their environment in carrying the message content of each advertised product. The depiction of the perspective of advertising is packaged in an advertising approach and style that contains elements of criticism and comedy reinforced from the Wimba Content that depicts the stereotypes of children based on the attributes used, depictions of the environment that are close and in accordance with the character of the child, and the narrative in the ad.

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